every month i write down a list of goals in my notebook. this month i had something really ambitious in mind: “outline a new course.”
All Acquisition is Paid
i’ve noticed “infighting” among marketers who can’t help but pitch their speciality as Mother Superior. one guy says SEO is “where it’s at,” another 10x-d
Design is a marketing channel
so you want to raise prices. to “get away” with it, you may need to add more value to your product or service. easier said
Perks of Being a Sociopath
growing up i exhibited the usual “boys will be boys” tendencies: ok, maybe not all the usual stuff. in this essay i’m going to highlight
Growth Starts with You
i gave a talk in Milan, Italy to a sold out audience for Growth Conference Europe. it would have been easy to recount case studies